UCD WeChat Public Account ignited in July

In the past few days, the release of “My story: I have worked for the subway for 60 years|Shi Zhongheng, academician of the Chinese Academy of Engineering”, has become attached to subway for 60 years, and worked for to reward the China” (Part One) at the WeChat Public Account of UCD has caught the attention of the readers. As of the press time, the number of readers exceeded 7,600, making it a “trendy” story at the account.

The recalling story (Part One) by Academician Shi is divided into two parts: “getting attached to the first subway of the New China” and “being poised for rewarding China”. The story uses first person to tell Academician Shi’s story of studying in early time and experiencing the historical process of the first subway of the New China – Beijing Subway No. 1, showing the loft sense of mission, responsibility and positive energy of a generation engaged in the construction of subway. Compared with other information at the Public Account which is read by several hundred readers, Shi’s story was re-run and shared by many readers, bringing the number of readers to more than 2,000 in two hours. As of the press time, more than 7,600 people have read the story. Within the next few days, UCD WeChat Public Account will continue to release “My story: I have worked for the subway for 60 years|Shi Zhongheng, academician of the Chinese Academy of Engineering” (Part Two).

Particularly, for nearly one month, the UCD Public Account has focused on the key issues and events of the enterprise to plan, write and release a series of original news and blockbuster articles. In addition to Shi’s article, it also launched a series of articles. It takes the advantage of the hot news of the operation of the Shijiazhuang subway and issues, at the earliest time, the “At this moment, we witness the history! UCD is dedicated to the trial operation of the Shijiazhuang Subway No.1, kicking off the subway era of Hebei province!”; on the occasion of the 3rd anniversary of the company’s listing on the stock exchange, it launched “UCD industrial scale continues to upgrade, marching to a more splendid chapter”; in the column of industrial logic behind the in-depth analysis and blockbuster news, it launches “China’s first modern rail car PPP project in the mode of DBFOT – Why does Shunyi Rail Car T2 Line become a UCD project?”; to discover the spotlight of the design of Changchun subway, it releases its original coverage “UCD’s dedication shows the unique charms of the ‘Spring City in the northern China’”; to drive the promotion of the brand image of the enterprise, it grandly launched “UCD 4.0 (international version) 400 seconds phenomenal dualistic new image production to challenge your imagination!”; to promote new works of enterprise design, it releases “Charming new Shipai stages opera at Davos – the rebirth of an opera town”. The above series of original creation and blockbuster articles have caught the warn attention of readers. Since July, the daily browse of the UCD WeChat Public Account exceeds 1,000 people with many stories being copied and shared. Among them, the story, “Come to take a watch the dedicated design! UCD UCD’s dedication shows the unique charms of the ‘Spring City in the northern China’”, is selected as the top news by the public account platform of the Beijing Urban Construction Group, playing a relatively driving role in the construction of enterprise brands.